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Adveritas Ltd Description
Adveritas Ltd, formerly Tech Mpire Limited is a digital performance-based marketing company, which offers performance-based online and mobile marketing solutions. The Company uses its global network of online media partners to enable brands to advertise to their audiences online. The Company also offers nxus, the cloud-based software platform. Its segments include Technology and Performance Marketing. The Technology segment is engaged in the development and maintenance of the nxus platform. The Performance Marketing segment includes its performance marketing operations. The nxus platform provides real-time attribution tracking, analytics and reporting data for online advertising. The Company acts as an intermediary between its advertiser clients and its network of affiliates that deploy digital advertising marketing campaigns to consumers. It provides strategic management of advertising campaigns and selective sourcing of affiliates to develop customer acquisition solutions.
Industry: Software - Infrastructure
Keywords: Software Marketing Media Analytics Sourcing Consumers Advertising Market Economics) Technology Segment Business Economics Digital Marketing Software Platform Online Advertising Online Media Strategic Management
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